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Digital Marketing Manager

Referencia: #006112016

Localización: Barcelona

German multinational dedicated to B2B and presents in 20 countries is looking for a Digital Marketing Manager,for his newly created Digital Marketing Hub in Barcelona for South of Europe.

Your tasks (among others):

• Lead generation, traffic and conversion optimization in the onpage area
• Adaptation of the central keywords set to the conditions of the respective market/language
• Creation and optimization of content for the respective language and of weekly newsletters in the provided newsletter CMS
• Selection of newsletter products
• Implementation and maintenance of corresponding elements in the web shop
• Performance monitoring and analysis of the main KPIs
• Selection and maintenance of campaign products to be presented on the start page in a centrally provided system
• Reviewing search results and expanding searches by synonyms, stop words and redirects
• Translation of teaser texts and review of centrally provided translations

Your profile:

• 3 years minimum experience in similar position
• Experienced in online copywriting and writing texts and keywords on the ba-sis of SEO rules
• Experienced in link building measures and development of contents
• Experienced in using eCommerce systems and CMS
• Ideally experienced in email campaign management systems and newsletter creation
• Excellent communications skills and easy to relate with other teams
• Excellent knowledge in Google Analytics
• English native or bilingual

We offer

• Great salary package (fixed + bonus 10%)
• Leading the Digital Marketing Hub for South of Europe
• Work in multicultural team
• Direct relationship with rest of Online Country Manager in Europe